I was born in Gaziantep in 1989. I graduated from Eskişehir Anadolu University Faculty of Business Administration in 2014 as a High Honor Student and Honor Student. I received my master's degree from Gaziantep University, Institute of Social Sciences, Tourism Management USA in 2017 with the thesis on "A Research on the Current Situation and Development Strategies of Congress Tourism in Gaziantep". In 2018, I started my PhD program at Gaziantep University Institute of Social Sciences, Business Administration, and in 2021 I received my doctorate from Gaziantep University, Institute of Social Sciences, Business Administration with the thesis on "The Effect of Macroeconomic Indicators on Voter Behaviors in Turkey within the Scope of Political Marketing". There are many notifications presented and published together with the chairmanship of the session in national and international symposiums. In addition, I have many national and international articles and book chapters published on marketing, political marketing, voter preference, digital marketing and consumer behavior. My book on political marketing and economics was published in early 2022. Finally, the books I edited on changing consumer behavior, the evolution of digital marketing and political marketing will be published in a short time. I am married and have one child.